How Closed Captioning Has Helped Millions (and Millions) Learn to Read
April 20, 2015 Comments Off on How Closed Captioning Has Helped Millions (and Millions) Learn to Read
CCAC has reported these studies and similar before, and more are listed on the CCAC webpages, yet – always worth reading! #CaptiontheWorld
CCAC mission and passion – Inclusion of quality captioning universally
If your children are watching television without the closed captioning option turned on, you are missing out on a wonderful opportunity to boost their reading ability. Let me explain.
In 2002, closed captioning was added to Rangoli, an Indian television program of Hindi film songs. Academic and researcher Brij Kothari looked at 13,000 early literate and illiterate people before the captioning was added in 2002 and five years after it was added. Kothari was looking to compare people who had a television and regularly watched Rangoli with people who had a television but did not regularly watch Rangoli. After five years of closed captioning, the results of the study showed its impact on literacy was profound:
The percentage of school children who became good readers more than doubled, and the percentage of school children who remained illiterate was cut in half with just one hour a week of…
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